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Is your website ADA compliant?
Industry News

Is Your Website ADA Compliant (and Does it Need to Be)?

We’re sure you’re aware that Title III of the Americans with Disabilities Act (ADA) requires brick-and-mortar establishments (“places of public accommodation”) to remove any “access …

Business Growth

Sam Nelson’s interview on OC Talk Radio

Sam was just featured on the Critical Mass for Business radio show on OC Talk Radio. The discussion was fun and engaging… take a listen!

Business Growth

Done is better than perfect

So many small business owners fall into the trap of perfectionism. But we all know what happens when we get too picky — a big …

writing guide blog
Education

Top 10 Must-Dos for Good Blog Posts Bonus: Videos

Videos actually have a higher chance of ranking on the first page of Google keyword results for videos than text pages. Also, more people prefer to watch videos nowadays. Video watchers are more serious buyers, responsible for more page views on a website, spend more time on websites, and complete more conversions.

Education

Top 10 Must-Dos for Good Blog Posts #10: Call to Action

Your reader just finished reading or scanning your amazing blog post. What do they do now? Your call to action, or CTA for short, that answers the question: What do I do next? (Don’t ever assume that the reader knows what you want them to do.)

Education

Top 10 Must-Dos for Good Blog Posts #9: Categories and Tags

If you have done any blogging, you know that categories and tags are useful for segmenting blog post content based on subject matter, theme, or keywords. The main purpose of categories and tags is to organize the content so that it’s easy to access for our readers.

Education

Top 10 Must-Dos for Good Blog Posts #8: Links

There are two types of links: external links and internal links. External links are when you link to someone else’s website, another article, another post, etc. Internal links are links to other pages on your website and are highly recommended for blogs.

Education

Top 10 Must-Dos for Good Blog Posts #7: Focus Keywords

Your focus keywords are the terms and phrases that you want your post to rank for in search engines like Google. Remember, keywords are still important for SEO. They don’t carry the weight that they once used to, but they are still super critical to optimizing your blog post for Google rankings.

Education

Top 10 Must-Dos for Good Blog Posts #6: Images

Images can really add depth to your posts. They can help tell the story that you’re telling.

Education

Top 10 Must-Dos for Good Blog Posts #5: Original(ish) Content

Providing your audience with original(ish) content can help you generate more blogs, but there are a few steps you’ll need to follow to properly use third-party materials to build your authority and trust in your brand.