Top 10 Must-Dos for Good Blog Posts #4: Short Text
As a blogger, you need to be as clear and intentional with your word choice as possible, because you know that you have to get your point across in fewer words. You don’t have much time to get or keep a reader’s attention. We’re talking seconds here. That’s why short text is your friend.
Top 10 Must-Dos for Good Blog Posts #3: Bullets and Numbered Lists
Bullets and numbered lists, like our headings and subheadings from video two, have a higher chance of being read than standard copy because they stand out, people don’t read, they scan. And it breaks the content up into nice, bite-sized pieces.
Top 10 Must-Dos for Good Blog Posts #2: Proper Headings
Hi, guys, welcome back to the “Top Ten Must-Dos for Good Blog Posts.” This second installment is all about proper headings in your blog post.
Top 10 Must-Dos for Good Blog Posts #1: Compelling Headline
This video is the first in the “Top Ten” series, and the number one important thing for creating a good blog post is a compelling headline.
Introducing the “Top 10 Must-Dos for Good Blog Posts”
I’d like to introduce you to a blog-writing guide that I’ve created. I’m calling it my “Top 10 Must-Dos for Good Blog Posts”.
Is Link-Building Still a Thing, and Does it Work?
Does link-building still work? Does link-building bring back memories of a bygone era? Some would have you believe link-building is an obsolete SEO tactic… either not effective, or too risky. The wise sage of all the internet (Google, obvs) would beg to differ. As with virtually all SEO campaigns, there are no quick fixes. (And […]
How to Write a Super Effective Case Study
We’ve done our fair share of trial-and-error on what makes a great case study. The framework and tips here are designed to create effective case studies easily.
How to Develop a Keyword Strategy for Your Website
If you’re at all familiar with SEO and online marketing, then you probably know that keywords are crucial to Google’s ranking system. Determining which keywords to use, how often to use them, and how to fit them into engaging, valuable content is all part of the process. If you want your website to rank well on […]
Domain Names, Hosting, Email, Oh My!
Your domain name, hosting account, and professional email are crucial components to launching your business website. What the heck does all that mean? I’m not going to teach you how to access your zone file in GoDaddy, setup your email by updating your MX Records to point to Google Apps, and then point your IP […]
Why It’s Important to Define Your Target Market
If you haven’t defined your target market or created a buyer persona for your business, your marketing efforts aren’t as effective as they could be.
