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Website Development

What You Need to Know About Heat Maps & Scroll Maps

Optimize. Optimize is one of the most frequently used words in web design and online marketing. It literally puts the “O” in SEO. Some optimization tactics …

Business Growth

5 Benefits of Call Tracking for Your Business

5 Benefits of Call Tracking for Your Business. Call tracking allows you to analyze your phone traffic and measure the quality of your marketing campaign.

Business Growth

What Is Lead Quality and How Do I Measure It?

What Is Lead Quality and How Do I Measure It?

Business Growth

4 Reasons Why Retargeting Is Awesome for B2B Companies

4 Reasons Why Retargeting Is Awesome for B2B Companies. We want to put your ads on every website your leads visit after yours — and we can. Here’s how.

Business Growth

The Difference Between SEO and PPC – and Why it Matters

“We’re still in the first minutes of the first day of the Internet revolution.” — Scott Cook, Intuit co-founder As the internet grows, many business …

Business Growth

Why Follow Your Competitors When You Can Follow the Numbers?

When I meet with clients to talk about a website project, I usually ask if there is anything they like or dislike about their competitors’ websites. …

Business Growth

How Much Should I Spend on a Website?

What does a new B2B website cost these days? More importantly, how much should I spend on a website? People often have no idea how …

Company Culture

My Journey with the Headspace Meditation App

I’ve tried a number of meditation apps, but recently I tried Headspace, and it has changed my life. Here’s how.

Business Growth

10 Tips for Getting the Best Logo Ever from 99Designs

Sometimes clients don’t have the experience they could have with 99Designs. Here are 10 tips for getting the most out of your contest, and the best outcome.

Business Growth

Domain Names, Hosting, Email, Oh My!

Your domain name, hosting account, and professional email are crucial components to launching your business website. What the heck does all that mean? I’m not …