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Business Growth

5 Benefits of Call Tracking for Your Business

5 Benefits of Call Tracking for Your Business. Call tracking allows you to analyze your phone traffic and measure the quality of your marketing campaign.
Business Growth

What Is Lead Quality and How Do I Measure It?

What Is Lead Quality and How Do I Measure It?
Business Growth

4 Reasons Why Retargeting Is Awesome for B2B Companies

4 Reasons Why Retargeting Is Awesome for B2B Companies. We want to put your ads on every website your leads visit after yours -- and ...
Business Growth

The Difference Between SEO and PPC – and Why it Matters

“We’re still in the first minutes of the first day of the Internet revolution.” — Scott Cook, Intuit co-founder As the internet grows, many business ...
Business Growth

Why Follow Your Competitors When You Can Follow the Numbers?

When I meet with clients to talk about a website project, I usually ask if there is anything they like or dislike about their competitors’ websites. ...
Business Growth

How Much Should I Spend on a Website?

What does a new B2B website cost these days? More importantly, how much should I spend on a website? People often have no idea how ...
Business Growth

10 Tips for Getting the Best Logo Ever from 99Designs

Sometimes clients don't have the experience they could have with 99Designs. Here are 10 tips for getting the most out of your contest, and the ...
Business Growth

Domain Names, Hosting, Email, Oh My!

Your domain name, hosting account, and professional email are crucial components to launching your business website. What the heck does all that mean? I’m not ...
Business Growth

6 Simple Reasons Your Business Needs Online Marketing

Online marketing offers undeniable benefits for businesses savvy enough to take advantage of it. According to Jenny Servis, Vice President of Marketing for SnapRetail, online ...
Business Growth

Why It’s Important to Define Your Target Market

If you haven't defined your target market or created a buyer persona for your business, your marketing efforts aren't as effective as they could be.